Blue or Gold? How the brand behind #TheDress monetised viral success Dress drama: Blue and black or white and gold? What's the science? Genetic Literacy Project This image continues to divide the world: What color do you Blue and black or white and gold? It's been a full decade since "The Dress "took over the internet, yet Women's Watercolor Maxi Dress 12th Tribe The dress turned 11 and it's STILL white and gold PERIOD. Eleven years later the color swatches are right there and people who see blue and black are proving your eyes lie The Science Behind the Dress The New York Times